BrandMatrix365 Portfolio
Meet My Clients
Background
In early 2021, Laser Luxury Studio made the bold decision to relocate from London, Ontario, to Edmonton, Alberta. Known for its premium laser and aesthetic services, the studio had built a strong client base in Ontario and was ready to expand into Western Canada’s booming beauty market.
However, the move presented more challenges than expected. Edmonton’s competitive landscape, diverse demographics, and shifting consumer preferences required a new strategy to rebuild the brand from the ground up. Despite their premium offerings, the studio struggled to gain traction in the new market.
By late 2022, after months of low visibility, inconsistent client flow, and minimal online engagement, Laser Luxury Studio approached BrandMatrix365 for expert guidance.
Project Overview
Pizza House & Donair Restaurant is a local eatery in Wabasca, Alberta, offering a diverse menu of pizzas, donairs, burgers, sandwiches, seafood, and Italian dishes. As a new establishment in the area, they required comprehensive branding and marketing materials to establish their presence in the local market and attract customers.
Results and Impact
The comprehensive branding and marketing materials developed for Pizza House & Donair Restaurant have established a strong foundation for the business in the Wabasca community.
The cohesive visual identity across all touchpoints has created brand recognition, while the strategic market research and business proposals have positioned the restaurant for
sustainable growth.
